Final Project

Business Card, Letterhead and Brochure Critique Check-point

Brochure Sketch

Business Card and Letterhead Sketch

Business cards

Letterhead

Corporate Identity Questionaire

1)   What is your business?

      Construction company

2)   Describe your business in one sentenc

     We can build you your dream house.

3)   Who is your target audience?

Home owners and Future home owners

4)   Who are your competitors?

Troost Brother,  Tri-Star Construction and Multi Construction Company

5)   What makes them better/worse than your product/service?

These companies are already established and have a customer base.

6)   Do you currently have an identity?  (This is more for companies that are already established and you’re just revamping the logo/corporate identity.  If you have a new company or product, skip this question.)

 

7)   (If your answer to #6 is no, skip this question)  What do you like about it and what don’t you like about it?

These following questions might seem silly, but their purpose is to help generate ideas.

1)   How do you want your image to be seen in two years?

     We want this company to be seen as a place you can trust for high quality work, whether it will be renovating a home or building a completely new home.

 

2)   If your company was an animal, what animal would it be and why?

3)   If your company/brand was a person, who would it be and why?

4)   If your company/brand was an object, what would it be?

     A hammer.

 

5)   If your customer was a cartoon character, who would it be?

Bob the Builder since he was a construction worker himself.

Project: Lyrical Collage

For my project I used a quote by Eminem.  Since the quote has a powerful meaning I wanted to try to make the picture have a dramatic feeling.  I feel like the picture illustrates the quote well showing how you have never know what can happen in the future.

Assignment: Custom Graphic

Assignment: Self Insertion

For this project I mad it so i was at the beach with Selena Gomez.  This was not to difficult to create since both pictures took place on a beach. The only thing I  really had to do was cut my self out of my picture and place it in the one with Selena and then darken the photo a little bitter since the original picture of me was not as bright.

Project: Vector Illustration

             For this project I chose to do the Knicks court from Madison Square Garden since
             I am a Knicks fan.  The most difficult part about this project was getting the logo
             correct at half court.

Assignment: Exquisite Corpse

Project 2: Company Logo

My logo is for a construction that my brother and father plan on opening.  My idea behind my design was to keep it simple and easy to read.  The reason I chose to use black for the background is so that the orange text will stand out more, as well as making it easier to read.

These are my original sketch ideas.

Logo Critique

1. Nike- Nike's target audience are athletes of all ages and genders.  Therefore it makes sense for them to have a simple logo that doesn't just attract a certain gender.  Another good thing with there logo is that since it is simple it can be but on all of there products with it either being the focus point or it can be somewhat hidden.

2. Apple- One thing that really makes Apples logo so good is that it is very recognizable and there are no other logos really like it.  The thing that really makes the logo so recognizable is the bit out of it.  I believe that the target audience for Apple is the younger generation since they have been the ones that have grown up with the use of technology.

3. Target- Target's audience is family based since it is a place you can get things for all people of the family and all ages.  The reason that there logo is so successful is because they used an actual target as their logo making it easy for people to know what it represents.

4. Under Armour- Under Armour's target audience like Nike are athletes of all ages and genders. But, unlike Nike, Under Armour made their logo a little more complex and creativity.  The thing that makes there logo creative is how they use the initials of the company.

5. NBA- The target audience for the NBA is mainly males of all ages.  They use the colors red, white, and blue since those are the national colors and the NBA is a national organization.  Then it was smart of them to use an iconic hall of fame player as the outlined player in the logo.  

Logo ideas for Project 2

Logos ideas

Triple R construction - This is a name of a construction company that my brother and father want to open in the future.

Overtime - This would be a sports bar/restaurant.

Sweetfeet- this would be a shoe company that focuses manly on athletic footwear such as basketball and running shoes and well as clears for all different sports.

R & C landscape - This is a landscaping company that my brother and his friend had for a short time.

Beer Garden - This is a restaurant/bar that I worked at back home.

Project 1

I chose to make a picture about the beach since i go to school to Florida now and the beach is only 20 min away.  That is why i decided to make a picture of the beach on a nice day.  The way I mad this picture is by making the entire background a light blue like the sky.  Then I mad a rectangle on the bottom half and filled it in to make a it look like sand.  I then used the quadratic curves to create the water and make it look like the waves crashing on the shore.  Next I created the two clouds using the bezier curves and the the sun with the circle code.  The boat was then made using a semi circle, a line and triangle on top.  Then finally the towels on the bottom where made with rectangles and filling them with different colors.

<!DOCTYPE HTML>

<html>

<head>

<script>

window.onload = function() {

var canvas = document.getElementById("myCanvas");

var context = canvas.getContext("2d");

////////////////////////////////////// start below this line ˇˇˇˇˇˇˇˇˇˇ

//Background

context.beginPath();

context.rect(0, 0, canvas.width, canvas.height);

context.fillStyle = 'rgb(0, 137, 255)';

context.fill();

context.stroke();

//sand

context.beginPath();

context.rect(0, 450, canvas.width, canvas.height);

context.fillStyle = 'rgb(255, 255, 100)';

context.fill();

context.stroke();

//boat

context.beginPath();

context.arc(400, 300, 70, 0, Math.PI, false);

context.closePath();

context.lineWidth = 5;

context.fillStyle = 'red';

context.fill();

context.strokeStyle = 'rgb(85, 0, 0)';

context.stroke();

context.beginPath();

context.moveTo(400,300);

context.lineTo(400,230);

context.stroke();

context.beginPath();

context.moveTo(325,250);

context.lineTo(475,250);

context.lineTo(400,150);

context.closePath();

context.fillStyle = 'rgb(200, 150, 0)';

context.fill();

context.closePath();

//water

context.beginPath();

context.moveTo(0, 450);

context.quadraticCurveTo(100,600, 200, 450);

context.quadraticCurveTo(300,600, 400, 450);

context.quadraticCurveTo(500,600, 600, 450);

context.quadraticCurveTo(700,600, 800, 450);

context.lineTo(800, 350);

context.lineTo(0, 350);

context.lineTo(0, 450);

context.lineWidth = 5;

context.fillStyle = 'rgb(0, 0, 153)';

context.fill();

context.strokeStyle = 'rgb(0, 0, 102)';

context.stroke();

//cloud 1

context.beginPath();

context.moveTo(40, 80);

context.bezierCurveTo(0, 100, 0, 150, 100, 150);

context.bezierCurveTo(120, 180, 190, 180, 210, 150);

context.bezierCurveTo(290, 150, 290, 120, 260, 100);

context.bezierCurveTo(300, 40, 240, 30, 210, 50);

context.bezierCurveTo(200, 5, 120, 20, 120, 50);

context.bezierCurveTo(70, 5, 0, 20, 40, 80);

context.closePath();

context.fillStyle = 'rgb(224,224,224)';

context.fill();

context.lineWidth = 5;

context.strokeStyle = 'rgb(224, 224, 224)';

context.stroke();

//cloud 2

context.beginPath();

context.moveTo(570, 80);

context.bezierCurveTo(530, 100, 530, 150, 630, 150);

context.bezierCurveTo(650, 180, 720, 180, 740, 150);

context.bezierCurveTo(820, 150, 820, 120, 790, 100);

context.bezierCurveTo(830, 40, 770, 30, 740, 50);

context.bezierCurveTo(720, 5, 650, 20, 650, 50);

context.bezierCurveTo(600, 5, 550, 20, 570, 80);

context.closePath();

context.fillStyle = 'rgb(224,224,224)';

context.fill();

context.lineWidth = 5;

context.strokeStyle = 'rgb(224,224,224)';

context.stroke();

//sun

context.beginPath();

context.arc(50, 50, 50, 0, 2 * Math.PI, false);

context.fillStyle = 'yellow';

context.fill();

context.lineWidth = 5;

context.strokeStyle = 'yellow';

context.stroke();

//rays

context.beginPath();

context.moveTo(105,50);

context.lineTo(130,50);

context.lineWidth = 10;

context.strokeStyle = 'rgb(255, 200, 0)';

context.lineCap = 'round';

context.stroke();

context.beginPath();

context.moveTo(50,105);

context.lineTo(50,130);

context.lineWidth = 10;

context.strokeStyle = 'rgb(255, 200, 0)';

context.lineCap = 'round';

context.stroke();

context.beginPath();

context.moveTo(110,110);

context.lineTo(90,90);

context.lineWidth = 10;

context.strokeStyle = 'rgb(255, 200, 0)';

context.lineCap = 'round';

context.stroke();

context.beginPath();

context.moveTo(90,15);

context.lineTo(110,0);

context.lineWidth = 10;

context.strokeStyle = 'rgb(255, 200, 0)';

context.lineCap = 'round';

context.stroke();

context.beginPath();

context.moveTo(15,90);

context.lineTo(0,115);

context.lineWidth = 10;

context.strokeStyle = 'rgb(255, 200, 0)';

context.lineCap = 'round';

context.stroke();

//towel 1

context.beginPath();

context.moveTo(150,525);

context.lineTo(250,525);

context.lineTo(250,585);

context.lineTo(150,585);

context.lineTo(150,525);

context.fillStyle = 'blue'

context.fill();

context.closePath();

context.strokeStyle = 'red';

context.stroke();

//towel 2

context.beginPath();

context.moveTo(350,525);

context.lineTo(450,525);

context.lineTo(450,585);

context.lineTo(350,585);

context.lineTo(350,525);

context.fillStyle = 'rgb(0, 255, 255)';

context.fill();

context.closePath();

context.strokeStyle = 'rgb(0, 204, 204)';

context.stroke();

//towel 3

context.beginPath();

context.moveTo(550,525);

context.lineTo(650,525);

context.lineTo(650,585);

context.lineTo(550,585);

context.lineTo(550,525);

context.fillStyle = 'rgb(0, 255, 9)';

context.fill();

context.closePath();

context.strokeStyle = 'rgb(154, 204, 0)';

context.stroke();

////////////////////////////////////// end above this line ˆˆˆˆˆˆˆˆˆˆˆˆˆˆˆ

};

</script>

</head>

<body>

<canvas id="myCanvas" width="800" height="600"></canvas>

</body>

</html>

Heart Code

My laptop is not allowing me to save the actual picture but here is the code I used.



<!DOCTYPE HTML>
<html>
<head>
<script>
window.onload = function() {
var canvas = document.getElementById("myCanvas");
var context = canvas.getContext("2d");

////////////////////////////////////// start below this line ˇˇˇˇˇˇˇˇˇˇ

var x = 100;
var y = 90;
var endx = 200;
var endy = 215;
var endx1 = 310;
var endy1 = 100;
var endx2 = 200;
var endy2 = 80;
var endx3 = 100;
var endy3 = 90;
var controlx = 105;
var controly = 150;
var controlx1 = 290;
var controly1 = 150;
var controlx2 = 260;
var controly2 = 5;
var controlx3 = 140;
var controly3 = 5;



context.beginPath();
context.lineCap = "round";
context.lineWidth = 12;
context.strokeStyle = 'rgb(255, 100, 150)';
context.fillStyle = 'rgb(245, 10, 10)';
context.moveTo(x, y);
context.quadraticCurveTo(controlx, controly, endx, endy);
context.quadraticCurveTo(controlx1, controly1, endx1, endy1);
context.quadraticCurveTo(controlx2, controly2, endx2, endy2);
context.quadraticCurveTo(controlx3, controly3, endx3, endy3);
context.stroke();
context.fill();






////////////////////////////////////// end above this line ˆˆˆˆˆˆˆˆˆˆˆˆˆˆˆ

};

</script>
</head>
<body>
<canvas id="myCanvas" width="800" height="600"></canvas>
</body>
</html>

My name is Ronald Simonson I am from Staten Island, New York which is one of the five boroughs that make up New York City.  I went to Xaverian High School in Brooklyn, where i played on the basketball team for all four years. I choose to come to University of Tampa mainly so i will not have to deal with the cold winters.  I am hoping to be able to advance my knowledge with computer after completing this course.